XBOX x Nets, 10th anniversary Party
Brooklyn Celebrating Brooklyn is very Brooklyn.
The Nets have been building its roots in Brooklyn for 10 years now. It’s officially apart of the fam, so let’s celebrate.
We plan on celebrating the Brooklyn Nets’ by partnering with SEED Brooklyn; a Bedstuy-based boutique and community space at the corners of culture, technology, fashion and sports.
We’ve invited the Party Animals to get the party going because we all know Brooklynites live in late great, Biggie Smalls’ vibes, “And party and bull****, Brooklyn Crew likes to… Party and…”
I Ideated and executed a hyper-local event for Xbox in partnership with the Brooklyn Nets, celebrating the team’s 10th anniversary in Brooklyn. By partnering with local vendors such as Lip’s Cafe, Mz, Brooklyn's culture was shown. Icar Collective and Seed Brooklyn to create an authentic block party atmosphere. The event featured food, games, music, and giveaways, highlighting the deep connection between Xbox, the Nets, and the Brooklyn community.
Project Credits
Senior Producer, Angelle Mills-Smith, @angelle_millssmith
Executive Producer, Steffi Behringer, @steffliiii
Creative Strategist and Producer, Kendra Stepp-Davis, @kendrasteppdavis
Lead Designer, Andenew Ayele, @and_lab
Experiential Designer: Chris Malloy
Interactive Designer: Charles Johnson, @ceej.vega
Editor: Nancy Chidi, @vournalist
Creative Director, Nate Nichols, @the_nichols
Artist: Mz. Icar, @mz.icar
Talent/DJ: DJ9AM, @ddj9am
Talent/MC: Tubbs Krueger, @tubbskrueger
Client: @xbox
Photography: Bertram Knight, @knight.bertram
Videographer: Adisa Duke, @adisaduke
Caterer: Lipps Cafe, @lipscafe__
Fabrication: Two Point Eight, @twopoint8imaging
AV Team: Thesan, @thesan_ld
Location: Seed Brklyn, @seedbrklyn
Production Company: Palette Group, @palettegrp